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ASOS Collusion

Launch campaign for ASOS’ gender fluid youth fashion
sub-brand Collusion which documents the lives of 100 young people in Britain who have or will turn 18 this year. 

The campaign includes billboards + flyposters of 100 portraits shot by Tom Sloan and 100 film shorts shot by Dan Emerson produced by Somesuch. 

Creative Director: Nils Leonard
Creative: Josh Tenser
Agency Producer: Liv Riddle

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